Why Retail Apparel Stores Should Invest In a Garment Steamer

A garment steamer is an accessory that each and every retail apparel store should own. As you can see in the image to the right, it's a relatively small and simple device that's not going to take up a ton of room in your store. But don't let this fool you into thinking it's a 'luxury' item that your business can do without. There are several different reasons why apparel stores should invest in a garment steamer. If you're still on the fence about purchasing one, keep reading to learn more about these devices and why they are such a critical tool for running a successful retail apparel store.

Safely Removes Wrinkles From Garments

The primary function of a garment steamer is to remove wrinkles from clothes and fabrics. Let's face, most garments are riddled with creases and wrinkles once they arrive at your store. Suppliers and manufacturers pay little attention to wrinkles, passing the buck over to store owners such as yourself. Unfortunately, customers are less likely to purchase a garment if it's wrinkled, which is why you should store owners should remove them before attempting to sell them.

I know what you're thinking -- why you should I use a garment steamer when an iron is just as effective at removing wrinkles? Traditional clothes irons can certainly be effective at removing wrinkles, but they can also permanently damage garments. Their fluctuating temperatures may literally burn a garment's fabric; thus, ruining the garment. A safer, more effective way to remove wrinkles from a garment is by using a steamer. The device is ran over the surface of the garment where the steam pulls out the wrinkles.

Another reason why garment steamers are preferred over irons is because they are easier to use. Let's say you had 100 shirts hanging on rolling racks that needed to be de-wrinkled. It would probably take hours to remove each shirt, place it on an ironing board, and then run a clothes iron over it. Sure, it could technically be done, but it would take an incredibly long time to finish. A much faster method for de-wrinkling 100 shirts is to use a garment steamer like the one shown above. You can leave the shirts hanging in place and simply run the device's wand attachment over each of them.

The bottom line is that a garment steamer is a versatile accessory that will make managing your retail apparel store easier. So, go ahead and pick one up today!